13.3 Create a segment
Segment Activation to Microsoft Azure Event Hub - Create a Streaming Segment
13.3.1 Introduction
You'll create a simple segment:
Interest in Equipment for which customer profiles will qualify when they visit the Equipement page of the Luma demo website.
Good to know
Real-time CDP will trigger an activation to a destination when you qualify for a segment that is part of that destination's activation list. When that is the case, the segment qualification payload that will be send to that destination will contain all the segments for which your profile qualifies.
The goal of this module is to show that your Customer Profile's segment qualification is sent to your event hub destination in real-time.
Segment Status
A segment qualification in Adobe Experience Platform always has a status-property and can be one of the following:
realized: this indicates a new segment qualification
existing: this indicates an existing segment qualification
exited: this indicates that the profile does no longer qualify for the segment
13.3.2 Build the segment
Building a segment is explained in detail in Module 6.
Create Segment
Log in to Adobe Experience Platform by going to this URL: https://experience.adobe.com/platform.
After logging in, you'll land on the homepage of Adobe Experience Platform.
Before you continue, you need to select a sandbox. The sandbox to select is named --aepSandboxId--. You can do this by clicking the text [Production Prod] in the blue line on top of your screen. After selecting the appropriate sandbox, you'll see the screen change and now you're in your dedicated sandbox.
Go to Segments. Click the + Create segment button.
Name your segment --demoProfileLdap-- - Interest in Equipment and add the page name experience event:
Click on Events, and drag and drop XDM ExperienceEvent > Web > Web page details > Name. Enter equipment as the value:
Drag and drop XDM ExperienceEvent > --aepTenantIdSchema-- > demoEnvironment > brandName. Enter --demoProfileLdap-- as the value, set the comparison parameter to contains and click Save:
PQL Definition
The PQL of your segment looks like:
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